Dog with a Mission is more than a brand – it’s a lifestyle for bold dogs and their owners. Colorful, handmade, and a little rebellious. Designed with love, worn with pride.
🩵 Dutch design, worldwide love.
Meet Aloha
Some sets just give you that feeling right away.
Sun on your face.
A long walk without a plan.
Sand on your shoes, leash in your hand, dog leading the way.
That’s Aloha.
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Shop the look
Shop the look
Shop the look
Shop the look
Colourful.
Handmade.
Rebellious.
With attitude.
Made to stand out
Handmade with heart, splashed with colour, shaped by travel.
Dutch design with a twist – built for bold dogs and their humans.
Created by hand
Worn with atitude
How it all started
We were looking for a collar with boldness and color.
It didn’t exist – so we made it ourselves.
What started as an idea grew into an international dog brand.
Unique, colorful, and always different from the rest.
Made by hand, designed with love
Behind every DWAM accessory lies true craftsmanship.
Our designs come to life in small ateliers, where every detail is created with care and attention – from vibrant colors to strong stitching.
You can see it, and you can feel it.
Our store in Bergen (NH)
In the heart of vibrant Bergen, you’ll find our Flagship Store.
This is where it all comes together: our latest collections, our love for dogs, and the full DWAM vibe.
Will you drop by with your dog sometime?
Tips & advice for your dog
Practical tips on sizing, fit, use – and clever DWAM hacks.
Not all 'leather' is the same. Discover 5 simple checks that reveal in ten seconds whether a collar is made from real, quality leather.
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Leather or Nylon: Which Collar Is Right for Your Dog?
Leather or nylon? Discover the differences in durability, comfort, and style — and find out which collar is the right fit for your dog.
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How to Care for a Leather Dog Collar
With a few simple care tips, your leather dog collar will stay soft, durable and beautiful for years to come.
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What size does my dog need? (And why you should NEVER measure the old collar!)
Get the perfect fit in one go! Measuring your old collar is the #1 reason for returns. Discover why this goes wrong and how to measure the ultimate 'DWAM-fit' in under a minute. (Spoiler: When in d...
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